Big Data Innovation Group is a start-up born from a group of professionals who, comparing themselves and then combining their skills and interests, have created an artificial intelligence software and an APP that, working on customer data, in terms of purchasing models / behaviors and decision-making styles, could generate a unique model to approach the customer: putting him at the center of attention.
Our primary interest is precisely to make the final customer unique for every type of business, from small shops to large-scale distribution.
If your goal is to create loyal customers, who always come back to your shop, regardless of the offer of the day for everyone, if you intend to enhance each of your customers in a personalized way, the team of Big Data Innovation Group can help you create an ad hoc program for your needs.
If you want to be able to count on your quality and efficiency, on making a real difference for your customers, we can help you!
We too are tired of seeing a war on the market stretched only to the downside, where the lower price, and not the quality, are the elements that pay… Our greatest interest is aimed at the customer, our customer…. Because a satisfied customer is our next customer.
If all this is also your goal, share and together we design an ad hoc solution for your needs.
Our Artificial Intelligence software is very complex and elaborate, it analyzes the behavioral patterns of your customers through the purchases and the choices they make.
Each of them, mind every single customer, not a target, can be tracked and analyzed in order to offer personalized purchase proposals, this is in fact in our opinion the real way to build loyalty: pay attention to the individual!
Our customer will no longer be treated as "one of the many" who will receive offers in terms of discounts aimed at everyone, but with truly personalized offers for everyone: for Ms Rossi, Mr. Bianchi, Mrs. Verdi etc. etc.
But it does not end here ... since our project provides a detailed and sophisticated APP that each store will be able to customize with its product list, information and communications to the customer who is registered with his fidelity card and, if he does not yet have the fidelity card, a flag will be enough to have it and register with the consent to the processing of personal data. It will be very simple, we guarantee it and we will see it together!
The APP will be the showcase virtual of the store with a cart where to place a "wish list" or directly the products to be purchased and to be able to pick up ready-made in-store, programming the day and time.
Do you think all this can be useful to you? Do you think in this way you can make a difference for your customers, each of them? If you want further specifications for your needs, we are ready to start in this project that concerns you / us: loyalty against occasional customers, personalization against lower prices and war on the market, direct communication against costs for flyers then thrown away and offered to rain , targeted planning against improvable promotional mechanisms.
Enough of the policies of anonymous gifts aimed at everyone, even in this case our system will allow you to keep this mode in any case for those who ask for it, or to personalize it using the points accumulated with the expense that can be transformed into VCOINS to be spent directly and / or ………….
Do you still have any doubts? Then call us, our team will be at your disposal for any question !! Or write to us!
Do you know how many people actually read your flyers? 1 in 20.
Wasted flyers, at least wasted for all those who don't see them.
Clearly, the ideal would be to be able to give a flyer to every customer who reads it, thus avoiding wasting unnecessary costs on a lot of paper that does not become even remotely little more than advertising.
In this our proprietary platform based on artificial intelligence algorithm of our development called 4BXRr (Four Brain For Ranking is the name we have given to our proprietary algorithm) and finalized by mobile APP to reach all your consumers, revolutionizes the system of doing advertising.
How? ... Simply explained: the algorithm tracks all the data of your sales, yours loyalty cards, of your purchases, carries out a behavioral study of your consumers and allows you 3 fundamental things:
1) Develop personalized discount proposals on the experience of each individual consumer ... your customer at the center of attention
2) Reach your every customer through the APP without printing and distribution costs ... each customer receives his proposals
3) It will still read your current flyers through the APP, allowing you to generate cost savings in any case.
SALES DROP ???
If you have any of these symptoms ... call us:
1) Are promotions no longer effective as they once were and no longer make a difference on sales?
2) Does competition bring war only at the lowest price on the market with loss of margins?
3) Is advertising more and more expensive and you can't measure the return on investment? In this video we briefly present our solution to the problems listed above.
Have you taken into account the digital transformation with which, willy-nilly, you will have to deal with?
Does your business take social media into account?
You have already started a eCommerce successful or are you still waiting?
If you haven't already made a plan or if you find that you need to integrate what digital makes available today, watch the video and call us.
Is the old dear fidelity card no longer effective?
Did you realize that the money invested heavily as in the case of traditional fidelity cards is wasted?
Are you aware that everything you invest in loyalty today reaches all customers regardless of the value they bring to your business?
Well, if you have asked yourself these questions or are asking yourself now, give us a call and we can talk about them together.